The Overture Search Tool is a work of art that allows Internet entrepreneurs to find the best keywords for their business, find out what the top bid is on the best keywords, and then place a higher bid. The STST is accessible via the free service, but the only way for Overture to profit is by selling you the best key words. SEO is the key to increasing sales, and Overture is one of the best ways to do so. GoTo.com was the original name for Overture and was purchased by Yahoo in 2003.
The Overture Search Tool is a work of art. There are so many tools and resources available on the site that you'll wonder why nobody told you about it before now. The fees are low, and the services are extensive and extremely beneficial to Internet entrepreneurs. Joining the site is free, and there are numerous ways for you to help yourself. You can find the best keywords for your business, find out what the top bid is on the best keywords, and then place a higher bid. For the pittance of $1.99, you can get even more assistance...from professionals.
However, there are a few distinctions to be made. The STST is accessible via the free service. Because the service is free, the only way for overture to profit here is by selling you the best key words. Nothing wrong with that...everyone needs to make a profit in order to stay in business. Google's Keyword Tool returns a completely different set of Keywords. They don't sell the keywords, so you're left wondering which keyword list is the best.
If you haven't used Overture yet, this is definitely a tool you should investigate. Bidding extremely high on the best Keywords can quickly propel your advertisements into the top ten search results in the major search engines.
We all know that search engine optimization (SEO) is the key to increasing sales, and using Overture is one of the best ways to do so.
GoTo.com was the original name for Overture. In October 2001, it changed its name to Overture and was purchased by Yahoo in 2003.
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